- Thrusday 19th June 2025
- 8.30am to 7pm
- Berlin
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“Such a great and insightful event with the European Loyalty Association (The ELA™️)!
Feeling inspired as I head back to HH to work on some loyalty magic 💪✨”
Anastasiya Popova
Senior CRM Manager
"Loyalty is still the Queen when it comes to increase retention (and revenue!) and AI s getting more and more a very helpful tool. Thank you to the team at the European Loyalty Association (The ELA™) for a great format!"
Stephanie Niedung
Head of CRM
“"It’s always a privilege to take part in events like the one organised by the European Loyalty Association (The ELA™️)—bringing together inspiring professionals from all over Europe to share knowledge, ideas, and a common passion for customer loyalty.”
Sylvain Thoméré
Solutions Consultant, Marigold
"What a fantastic vibe at the European Loyalty Association (The ELA™️) in Berlin yesterday! It was amazing to connect with so many smart and passionate loyalty pros and just geek out on the challenges we all face."
Thomas Braemer
Teamlead Performance and Retention (CRM), Zattoo AG
"A day full of learnings, insights, and lively debates on CRM and Loyalty at European Loyalty Association (The ELA™️) event in Berlin!"
Eray Avcioglu
CRM & Loyalty Lead at New Venture Hub, Cosnova
“I had a fantastic day at the European Loyalty Association (The ELA™️). My main takeaway: Loyalty is earned, not bought. Keep it simple, useful, and human. Special thanks to the team!”
Cosima Churchill
D2C, Personalisation and Automations Communications Manager, Electrolux Group
